DIY Digital Marketing Strategy

Organic Growth | App Store Optimization (ASO) | Digital Marketing Strategies for Tech Startups

App Store optimization (ASO) is relatively new. It is about having your app appears in the top search results when users search in app...

Organic Growth| Search Engine Optimization (SEO) | Developing Your Digital Marketing Strategy

One of the organic growth strategies in digital marketing is search engine optimization (SEO). SEO controls who gets to appear first when...

How to Set Goals and Objectives? | Step 3 in Developing Your Digital Marketing Strategy

The third step in building your digital marketing strategy for your app, Software-as-a-Service (SaaS) or enterprise software is to...

Segmentation, Targeting, and Positioning | Step 2 in Developing Your Digital Marketing Strategy

An important stage in building you digital marketing strategist for your tech startup is to identify your target audiences. To do that,...

SWOT Analysis | Step 1 in Building a Digital Marketing Strategy

In this article, I'm going to talk about the first step in building your digital marketing strategy for your software product, app,...

7 Steps to Build Your Digital Marketing Strategy for Tech Startups

In this article, I am going to explain a seven-step process to develop your own digital marketing strategy for your new app, enterprise...